Microsoft is developing customised chips to compete with Apple.

Following Apple’s M series chip success, Microsoft intends to enter the custom silicon market.

According to a report from Windows Latest, the business is presently developing unique ARM chips that will be enhanced for best performance when used with the forthcoming Windows 12 operating system.

The business has published a number of job advertisements that underline its long-term goals to assist this endeavour. These job listings include openings for positions like Senior Physical Design Verification Engineer, Principal Design Engineer, Senior Silicon Power Integrity CAD Manager, and Principal System on Chip Silicon Architect. The importance of developing new chips with a focus on both performance and efficiency is emphasised in the job descriptions.

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The M-series CPUs from Apple are made expressly to work with the macOS operating system, giving MacBook customers optimal performance and longer battery life. Additionally, it offers more performance and power efficiency control over hardware. Apple is currently developing its M3 processor, which will be manufactured using TSMC’s 3nm design.

According to reports, Microsoft is reportedly working on Windows 12 with optimisations made for its own unique silicon. The upcoming operating system is anticipated to include features that can take advantage of Microsoft’s unique ARM processor, particularly with AI-focused capabilities.

It should be highlighted that since Microsoft is in charge of the specifics, it is still too early to draw firm conclusions. As the market leader in custom chips, Apple is getting ready to introduce its third-generation chip, built on the 3nm architecture and promising improved performance and battery life.