Synergy Group Triumphs At 2024 Effie Awards
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Synergy Group, the leading integrated marketing communication conglomerate in the country, has once again achieved remarkable success at the esteemed Effie Awards Pakistan. Their affiliated agencies, Synergy Advertising and Synite Digital, have garnered several accolades, reaffirming their unwavering dedication to excellence and creativity in marketing, communication, and advertising.
Synergy Advertising, renowned for its strategic acumen and inventive approaches, emerged as a dominant presence at the Effie Awards Pakistan by securing four prestigious awards. These include a silver award for the “Asaan Mobile Account – Apka Account, Apka Ikhtiyar” campaign for State Bank of Pakistan in the ‘New Product or Service’ category, along with three bronze awards for various campaigns showcasing its prowess in different sectors.
The agency’s campaigns demonstrate a deep understanding of client objectives and consumer insights, consistently delivering tangible results and establishing new benchmarks for marketing effectiveness.
Similarly, Synite Digital, recognized as a leader in digital marketing and innovation, showcased its expertise with two impressive silver wins for campaigns demonstrating sustained success and excellence in the restaurant sector.
Synite Digital’s imaginative campaigns resonate strongly with audiences, driving significant engagement and social impact. Their ability to harness digital platforms for both brand-building and societal benefit garnered widespread acclaim at the Effie Awards Pakistan.
Ahmed Kapadia, Chairman & CEO of Synergy Group, expressed pride in the achievements, emphasizing the commitment to pushing creative boundaries and delivering results-driven solutions for clients. These wins underscore Synergy Group’s growth culture and leadership in the marketing and digital landscape, reinforcing its reputation as a pioneering force driving excellence and innovation in the industry.
