Calvin Klein has unveiled its latest campaign featuring actor Jeremy Allen White, continuing their successful partnership.
The fall 2024 collection, which includes straight-leg jeans, denim bomber jackets, and men’s underwear, is brought to life by the Emmy-winning star of The Bear.
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In the new photoshoot, White, 33, models the collection at a scenic Los Angeles location, often wearing minimal clothing to showcase the collection’s standout pieces. Highlights include Calvin Klein’s signature trunks and a casual look featuring slim-fit jeans paired with a denim vest. The collection is described as having a “relaxed, statement-making style,” mirroring White’s own summer fashion choices. One fan even commented, “Yes chef,” nodding to White’s role in The Bear.
In an interview with GQ, White shared his thoughts on the campaign, saying, “I don’t care what people say – I think denim-on-denim is always going to look cool.” He mentioned that this style has become his go-to for summer evenings. Although he doesn’t consider himself a fashion expert, White pays close attention to fit and comfort, focusing on durability and his personal wardrobe rotation.
This new campaign follows an earlier shoot this year, where White was featured shirtless on a New York City rooftop. He discussed the contrast between acting and modeling, revealing his initial insecurities and the challenge of focusing on the camera.
Despite his reservations, the campaign has been well-received, with images appearing both online and on billboards in New York City.