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Christian Dior, the luxury fashion brand, has reportedly replaced its long-time brand ambassador Bella Hadid, who is known for her pro-Palestine stance, with Israeli model May Tager in its latest ad campaign, as reported by Turkish news outlet Yeni Safak.
This replacement was later reported by an Israeli blog called Fashion Forward and has led to calls for a boycott of the brand on social media. Bella Hadid and Dior have not officially commented on this alleged replacement, causing some uncertainty about the accuracy of these reports.
On social media, users are expressing their outrage using the hashtag #BoycottDior, while also pointing out May Tager’s Instagram posts from last week, which prominently feature the model in Dior’s new holiday campaign.
Bella Hadid, of Palestinian descent, has acknowledged in the past that her pro-Palestine stance has affected her fashion contracts. Despite the recent rumors, she continues to use her online platform to raise awareness about Israeli actions in Palestine.
Also Read: Gigi and Bella Hadid Receive Death Threats Over Support for Palestinian Cause
In response to the alleged replacement, Bella Hadid posted an Instagram Story where she expressed concerns about international law and criticized Israeli actions in Palestine. She has been Dior’s brand ambassador since 2016 and has used her celebrity platform to advocate for Palestinian rights.
Rumors of Dior severing ties with Bella Hadid due to her pro-Palestine stance circulated earlier in 2021, but they were later debunked by fashion watchdog Diet Prada, which confirmed Dior’s ongoing affiliation with the supermodel.
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