Samsung has launched a new promotional campaign in Pakistan titled “Winners League – Where Everyone Wins.” The campaign aims to offer rewards and benefits to customers during the country’s popular cricket season.
The initiative reflects Samsung’s strategy to connect with local consumers through sports excitement. Cricket remains a major passion in Pakistan, and the company is using this opportunity to engage with a wider audience.
Under the campaign, customers who purchase selected Galaxy smartphones will receive guaranteed rewards. These include vouchers worth up to PKR 25,000. The vouchers can be redeemed through the Samsung Members app after device registration.
The offer applies to several models. These include Galaxy S25 FE and Galaxy A series devices such as A56, A36, A26, A17, and A07. By providing instant rewards, Samsung aims to ensure value for every customer.
In addition to confirmed rewards, buyers will also be entered into weekly lucky draws. These draws offer prizes such as large-screen televisions, air conditioners, and washing machines. Each purchase increases the chances of winning.
The campaign also features a grand mega draw. Participants will have a chance to win a premium bundle worth PKR 2.5 million. The bundle includes an 83-inch OLED TV, refrigerator, washing machine, and air conditioner.
The process to join the campaign is simple. Customers need to buy an eligible device, activate it, and register it on the Samsung Members app. After registration, they can unlock rewards and become eligible for lucky draws.
Officials said the campaign focuses on both instant and long-term benefits. By combining guaranteed rewards with prize draws, Samsung aims to create excitement for customers.
The Winners League campaign will run for a limited time. It is available from April 13 to May 3 at authorized retailers across Pakistan. Customers can also participate through online purchases on the official website.
Industry experts believe such promotions help brands strengthen customer loyalty. They also increase product visibility during key seasonal events.
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With this campaign, Samsung continues to expand its presence in Pakistan. The company is focusing on innovation, customer engagement, and added value for users.
